„Social media is no longer a fad. It is established in our culture. And churches should do everything they can to engage the public in this forum. As of January 2014, 74% of all adults who have some sort of presence online use social media—your church needs to be accessible there.
With some strategic thought, churches can reach those who are regularly using social media. The Apostle Paul provides some insight for churches that are still on the fence:
“I have become all things to all people, so that I may by every possible means save some. Now I do all this because of the gospel, so I may become a partner in its benefits” (1 Corinthians 9:22b-23, emphasis added).”